Transform your Mindset
Every great climb begins in the mind. Before you can conquer mountains in markets, you must first reshape how you think about wealth, time and success. The Everest of Investing challenges the conventional mindset of chasing quick gains or predicting the next move. It replaces it with the philosophy of Terminal Value Thinking, seeing beyond the noise, valuing endurance over excitement and understanding that compunding works only when given decades, not days. The journey from Base Camp to Summit isn’t just about analysing numbers; it’s about evolving your mindset from trading to owner, from short-term seculator to long-term climber.
When you transform your thinking,you no longer ask, ‘What should i buy?” but “which mountain is worth climbing for the next 20 years?” That shift from impatience to conviction is where the real wealth begins.
The Four Pillars of Terminal Value Investing
These are the foundation that supports every great compounding journey.
Market Size (TAM):
The altitude that defines your potential ascent. You can’t reach great heights by climbing small hills.
Moats:
The walls of protection that keep competitiors from eroding your progress.
Reinvestment Power:
The engine that turns each step forward into exponential momenum.
Patience:
The quiet strength to keep climbing when the world turns back.
Together, these pillars form the map from Base Camp to Summit, a disciplined approach that blends opportunity, strategy, execution, and endurance. This framework helps investors see not just what a company earns today, but what it can become tomorrow and beyond. With it, you stop reacting to markets and start ascending them.
Rattan Joneja is an author, entrepreneur, and co-founder of CoValue, a valuation platform built to democratize valuation and empower investors. With over 30 years of experience in venture capital, investments, and acquisitions, including launching one of India’s earliest VC funds, he has created enduring value across businesses and brands. With over 700 million investors worldwide and more than 120 million in India, up from 27 million in 2019, the world is witnessing one of the fastest expansions of financial participation in history. Yet much of this wave is driven by short-term trading rather than long-term compounding. Even for traders, understanding Terminal Value is vital as it reveals where real returns originate and why markets reward patience over prediction.
Rattan wrote The Everest of Investing to help investors – new or seasoned to rise above speculation and think in decades, not quarters. Through the Four Pillars of Terminal Value—Market Size, Moats, Reinvestment Power, and Patience, he shows how to identify enduring businesses, hold through the storms, and let time turn smart choices into lasting legacies.
